The Creative Cliff Illusion
How this common belief may be stifling your creativity
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Hi everyone!
Thanks for joining me.
Have you heard of the creative cliff illusion? No?
Well, it's a psychological phenomenon that explains why we often leave our best and most creative ideas undiscovered. So, if you're someone who needs to come up with creative ideas regularly—such as a writer or, I don’t know, a plumber—you should definitely be aware of this cognitive illusion.
The Creative Cliff Illusion
How this common belief may be stifling your creativity
As a writer, it’s your job to be creative. It’s your job to come up with clever plot twists, arguments, headlines, story lines, and metaphors. It’s your job to not only have good ideas, but great, novel, and unique ideas. In other words, it’s your job to crack open your skull and haemorrhage creativity all over that blank piece of paper until it’s soaking wet with originality and imagination.
But this raises a question: how do you get great ideas? Do you just wait for your muse to club you over the head with inspiration? Or do you …
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Thanks for reading!
—David